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An Overview of Sales Force Automation

Corporations which employ customer relationship management systems commonly have a sub system which they work with called Sales Force Automation, also known by its acronym SFA. Sales Force Automation...

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What are the Keys to Successful CRM Implementation?

With the recent economic setbacks that have plagued every country on earth, corporations of all sizes require practical solutions to maximize efficiency while cutting unnecessary costs. As a result of...

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Key Business Process Areas in CRM

Customer Relationship Management, or CRM as it is commonly known, involves a great number of potential areas of efficiency for any business organization. There are similarly a variety of key business...

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On-Demand vs On-Premise CRM

There are many firms out there struggling with the decision of which type of customer relationship management program to choose. There are basically two approaches from which any company can pick, on...

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Customer Relationship Management Terms & Buzzwords

Customer relationship management, also known by its acronym CRM, has taken the business world by storm. While there are many thousands of companies that have adopted these helpful technologies, there...

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Potential Problems When Implementing a CRM Strategy

Customer Relationship Management is more than a simple implementation of new technological solutions for a company. It is an entire strategy to understand better and in more depth a customer’s...

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Customer Relationship Management and the Social Media

No one will make the argument that social networking via social media has not forever altered the means that people communicate and connect. These impressive new technologies are being internalized by...

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Marketing Automation Systems and Software Packages

Marketing Automation is the name that is assigned to any software platform that is created to help marketing groups and departments simplify their processes through automating tasks that are...

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Open Source CRM Solutions

In recent years, a new concept has emerged in customer relationship management. Open source customer relationship management solutions are taking the business and customer relationship management...

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Tips for Managing CRM Project Requirements

The universal rule of thumb in businesses or the 80-20 rule states that 80% of a business’s sales come from 20% of its customers; this goes to show the importance of customer relationship management,...

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